With the recent release of their hit Cider Cider, Japanese pop group Tempura Kidz erupted onto the international stage. Full disclosure: I can’t speak Japanese. Yet. So for the purpose of this post I’m approaching Cider Cider from a purely aesthetic angle as it relates to fashion, technology, and subculture.
Remember when you would watch a music video, lust after the clothes you’d seen, and then scour the internet searching for similar threads? Gone are those days! Ssense, an online clothing retailer, has styled the “World’s First Interactive Shoppable Music Video.”